Business Info
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MARKETING
1. Marketing strategies for any sector
Our knowledge of the Romanian internal market allows Land Consulting to prepare and activate the best campaign in relation to the expected target and territorial jurisdiction, not only through traditional marketing services (direct and indirect), but also using innovative tools such as web-marketing, which, in front of obviously inferior investment compared to the traditional campaign, enables it to reach the best and fastest way to the greatest number of potential customers.
2. Marketing campaigns
Land Consulting helps its customers to develop their activities, identifying the best ways for spreading a product or service, conducting appropriate market research. Typically, this is done by selecting “range” of potential customers based on different criteria: land, depending on the turnover, etc. Marketing campaigns for promoting products, innovative ideas and slogans for advertising your products and services are some examples of what Land Consulting can do for your business.
3. Event marketing
Product launches on the market, operational marketing, creating a calendar of events… all for the benefit of our clients’ needs.
4. Marketing Studies
Land Consulting provides, according to your needs, a wide range of marketing studies: competition studies, products or services studies (price, positioning, product testing, and mystery shopping); in order to meet the needs and expectations of the target audience, we offer studies about customers or consumers’ profile, satisfaction and purchase behavior studies.
5. Indirect Marketing
Land Consulting offers you assistance in developing and organizing indirect marketing campaigns. Examples of indirect marketing: being a member of different boards and committees, getting involved in voluntary actions, teaching classes/seminars/workshops, speaking at local and business events, writing educational articles, answering to frequently asked questions, developing and spreading press releases.
6. Market surveys
Land Consulting can do industrial / commercial / private investigations, subdivided by market / products sectors, strategic market research, budgeting and implementation. Other types of market surveys include: quantitative market research (Computer Assisted Telephone Interview study, achievement questionnaire, street interview), qualitative market research (focus group, individual interview, observation techniques), documentary studies ( market surveys conducted earlier, analyzing databases, press apparitions or reports of the specialized agencies, activity reports, recorded calls/emails), sector market research or market potential studies.
